Allie Raffa

Senior Director

As a former political correspondent for national news outlets, Allie helps companies navigate the media landscape by translating complex issues into narratives that reach multiple audiences and drive impact.

At Seven Letter, Allie brings her vast knowledge and experience from the newsroom to shaping public and corporate communications.

With 15 years of journalism experience across local and national television, streaming, print, radio and digital, Allie brings a wealth of experience and networks to Seven Letter. Using her connections on both sides of the aisle and storytelling skills learned in newsrooms and out in the field, Allie helps companies navigate the media landscape by translating complex issues into narratives that reach multiple audiences and drive impact.


Before joining Seven Letter, Allie served as a Capitol Hill, and later White House Correspondent for NBC News where she reported on national and international affairs for the network’s multiple platforms. Her Emmy-nominated breaking news coverage of the Israel-Hamas War won an Edward R. Murrow Award from the Radio Television Digital News Association (RTDNA) and Sigma Delta Chi Award from the Society of Professional Journalists (SPJ).


Allie joined NBC News from KNSD – NBC 7 San Diego where she was a general assignment reporter. Prior to that, she worked both behind and in front of the camera in several positions at Fox News Channel, covering a wide range of stories across the Southeast as a Tampa, FL-based multimedia reporter before traveling the country for nearly two years as the network’s political reporter embedded with Joe Biden’s 2020 campaign.


Allie began her career in South Florida where she was born and raised and still visits often to see her large and loving Cuban/Sicilian family. She earned her bachelor's degree in communications and political science from Florida International University’s Honors College and enjoys spending her free time with her four sisters, traveling, watching historical documentaries, and hosting homemade pasta dinner parties.