Jessa Scott-Johnson is a seasoned public opinion polling specialist with a 15-year track record of experience crafting public opinion research strategies for a wide variety of corporate and political clients. Jessa helps clients tell meaningful stories and connect to their audiences as part of Seven Letter Insight, the firm’s messaging and opinion research practice. Previously, she was Data Director at American Viewpoint, where she managed quantitative operations ranging from survey preparation to data collection and reporting. Prior to that, Jessa worked with NBC News and the U.S. Department of Defense.
Jessa’s research philosophy is grounded on the principle of accuracy and the belief that honest, representative data leads to actionable advice. She excels at creating representative sampling methodologies to model diverse voter populations.
Jessa attended Wellesley College, where she received a degree in American Studies. She lives in Washington, DC, with her wife, son and three cats.