Seven Letter Launches Seven Letter Labs, Enhancing Digital Capabilities and Leveraging Industry-Leading Expertise

11.06.19

Through Acquisition of Tessio Labs, Seven Letter Labs Delivers Leading-Edge Insights, Outcome-Driven Digital Strategies And Increased Value For Clients

WASHINGTON, D.C. — (November 7, 2019) — Seven Letter, a bipartisan strategic communications and public affairs firm, today launched Seven Letter Labs, an expanded full-service digital communications offering resulting from the acquisition of Tessio Labs, a premier digital strategy firm. Seven Letter Labs will deliver creative, cost-effective, and leading-edge digital strategies for clients. The launch of Seven Letter Labs marks the firm’s continued growth and expansion of its capabilities, just a year after Blue Engine Message & Media and JDA Frontline announced their merger, resulting in the formation of Seven Letter.

Tessio Labs founders John Corrigan and Michael Treon will lead Seven Letter Labs, not only reflecting Seven Letter’scommitment to provide senior level strategy and expertise on every project, but also providing clients with an expansive suite of highly targeted digital strategies and services. These digital innovators helped build and grow some of the nation’s most iconic advertising platforms – including Advertising.com, AOL and Verizon – and have earned a reputation for increasing the performance and return on investment of digital media strategies and marketing budgets, combining hands-on engagement with constant measurement.

“Whether building communities, activating audiences, engaging the public or influencing policy outcomes, digital strategy matters more than ever,” said Seven Letter Founding Partner Erik Smith. “Seven Letter Labs leverages the combined experience and insights of our senior digital practitioners to deliver the latest tools, state-of-the-art technologies, measurable results and actionable insights for our clients.”

“We built Seven Letter Labs to be a dedicated place where we can do the creative problem solving and constant innovation necessary for our clients’ stories to break through the crowded digital landscape,” added Corrigan. “What matters to us is an increased return on our clients’ digital investment, both in pursuit of their goals and in support of their bottom line.”

The nearly-30 member Seven Letter team has experience ranging from Capitol Hill to the White House, government agencies to journalism, and from large public relations agencies to political campaigns.

For more information on Seven Letter, including staff bios, please visit the firm’s website or follow the firm on Facebook, Twitter, Instagram and LinkedIn.