The Corporate Communication Paradox: More Americans want companies to speak up… so long as it’s not their own employer. 

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Matt George

Matt George

Partner, Head of Research

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Madi Mannes

Madi Mannes

Senior Director - Research

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Annie Beckerman

Annie Beckerman

Director, Research

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Jessa Scott-Johnson

Jessa Scott-Johnson

Managing Director, Research

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11.12.25

A May 2025 survey of 3,007 Americans by Gallup and Bentley University found that 51% of U.S. adults now believe companies should take a public stance on current social or political issues, up 13 percentage points (from 38%) in 2024. Support rose for businesses speaking out between 2024 and 2025 among all demographics, including political party and age. 

However, employees have less appetite to hear social or political commentary from their employers. When asked if their own employer should communicate a stance to employees, 60% of employed Americans said they would prefer the employer not do so. Zooming in by issue, support for companies speaking out on workplace-related issues like mental health and healthcare issues was higher (62%) than on international conflicts (26%) or religion (17%). 

To toe the line between what the public wants and what your employees are comfortable with, if your company is going to take a stance, stick to workplace-related issues. Seven Letter can help your company develop compelling corporate communications for both external audiences and internal employees. 

Hosted by

Matt George

Matt George

Partner, Head of Research

View full profile
Madi Mannes

Madi Mannes

Senior Director - Research

View full profile
Annie Beckerman

Annie Beckerman

Director, Research

View full profile
Jessa Scott-Johnson

Jessa Scott-Johnson

Managing Director, Research

View full profile