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04.10.24

Want a competitive edge in the hiring process? 

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

Start by brushing up on your AI skills – for better job prospects and a higher salary.  Rather than eliminating jobs, employers and employees alike increasingly view AI as a […]

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05.20.24

Taking a stance on social issues: Is the risk worth the reward for CEOs? 

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

A majority of respondents (59%) from a February 2023 Stagwell Weekly Consumer Sentiment survey of 1,996 U.S. adults say there’s more risk than reward (41%) when CEOs speak out on […]

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05.20.24

Corporate Social Responsibility Communication

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

Traditionally, CEOs want to stay away from Washington to avoid politics. Increasingly, politics is coming to them. Whether it’s investors, consumers or employees, more and more companies are being pressed […]

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05.16.24

What do national voters prioritize most?   

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

As national and global headlines shift and change, Seven Letter Insight has tracked the issues that matter most to national voters. In ten surveys from March 2022 to March 2024, […]

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05.08.24

How much do individual words matter? 

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

Our own research at Seven Letter Insight says: quite a lot.  Take, for example, a question about government spending. When asked how much we are spending on “welfare,” nearly twice […]

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04.25.24

Generative AI in Business: Disruption or Disillusionment? 

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

Business leaders see generative AI as a competitive opportunity to disrupt their sector, not a threat – but are they as truly ready as they need to be in order […]

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04.17.24

A new misinformation threat is causing Americans significant concern: deepfakes

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

Deepfakes are a type of AI-powered, manipulated media in which creators can develop convincing videos, audio, and images that depict a person saying or doing something they never said or […]

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05.01.24

Will young peoples’ economic concerns and mistrust of government keep them from the polls? 

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

A new Harvard poll reports some dismal statistics about young people: overarching economic concerns, worry about entering the job market, and low political engagement.  To explore young Americans’ attitudes toward […]

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02.14.24

Artificial Intelligence Public Polling

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

If you look at the news, you know that Artificial Intelligence is everywhere. There are articles about everything from the danger of AI deepfakes… to concern about whether AI will […]

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10.25.23

Want to win an election? Go beyond the horse race. Understand the issues.

By Adam Abrams By Catherine Adamchak By Regina Anderson By Cate Biegun By Brendan Buck By Tim Burger By Robin Calleja By Scott Deitz By David Di Martino By Christine Dunn

According to Real Clear Politics’ Average as of Mid-October 2023, Biden and Trump are statistically tied in the polls.   Biden 44.5%.  Trump 45.2% (Trump +0.7%.)  The horse race polls say they’re tied.  But… are […]

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