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Insight 08.14.13
Want to elevate your brand? Try a Twitter trick from the Obamas’ beloved dog, Bo. Recently, the White House capitalized on Bo’s popularity and a famous quote from the movie […]
Insight 08.06.13
Ever notice the hashtags in the corner of the TV screen? A new study shows that buzz on Twitter actually translates to ratings success, and vice-versa. According to Nielsen, in […]
Insight 07.10.13
PRINCETON, NJ — Television is the main place Americans say they turn to for news about current events (55%), leading the Internet, at 21%. Nine percent say newspapers or other […]
Seven Letter News 06.20.13
This Sunday’s New York Times Magazine cover story features Blue Engine’s Erik Smith and a revolutionary new company that has developed an innovative approach to advertising using data techniques perfected […]
Seven Letter News 06.19.13
By Jessica Meyers and Michelle Quinn Tech titans and their ‘trust problem’ Tech companies have seized on a new tool to handle the PRISM scandal: transparency reports. The Silicon Valley […]
Insight 06.13.13
ALTHOUGH I live in the Washington area, I read and listen to Boston sports media daily. What I can’t understand is this notion making the rounds that winning the Stanley Cup […]
Seven Letter News 04.30.13
Blue Engine Message & Media Adds Amber McDowell & Catherine Lavelle to Team
Seven Letter News 04.23.13
By Anna Palmer and Lauren French Amazon Fights eBay Over Online Sales Tax Amazon and eBay used to be allies in Washington, protecting their best competitive advantage — the right […]
Seven Letter News 02.11.13
This past weekend, Blue Engine’s Erik Smith participated in the American Bar Association’s 18th Annual Conference plenary session focused on media coverage of the 2012 election. Considering questions of media […]
Seven Letter News 11.14.12
Secret of the Obama Victory? Rerun Watchers, for One Thing By Jim Rutenburg It was called “the Optimizer,” and, strategists for President Obama say it is how he beat a […]
Insight 09.21.12
The way the news business is conducted in Washington is in for some changes. On Sept. 20, New York Times executive editor Jill Abramson issued a memo outlining the paper’s […]
Seven Letter News 08.08.12
Washington Post report (below) details list of Obama campaign media consultants, including Blue Engine Message and Media founder Erik Smith. By Chris Cillizza Inside President Obama’s campaign team With the […]
Seven Letter News 05.30.12
Blue Engine Message & Media Adds Adam Abrams to Team
Seven Letter News 04.17.12
Blue Engine Adds Jessica Borchert & Christine Sanders
Seven Letter News 10.25.11
David Di Martino Joins Blue Engine Message & Media as Partner
Seven Letter News 11.11.06
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